Our Video Production Services

We’re a full service video agency, so whatever your needs – we can help

We can take care of your video for you from start to finish – and beyond. We’ll work closely with you at every step to make sure you get what you want, and offer expert advice to make sure you get what you need. Every stage of production is handled by our in house teams who have years of experience in realising our clients’ visions. From creating a brilliant and unique concept through to writing, filming and editing, we can help you get the most out of your video.

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Our Video Production Services

Corporate Videos

Tropic Exposure production services extend beyond video to interactive and print. We can fulfil all your media and video production requirements.

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Event Videos

Whether it's once every year or once in a lifetime, event videos allow you to capture important moments in your company .

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Testimonials videos

Customer testimonials have the highest effectiveness rating for all types of content marketing, with a rating of 89%.

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Our Video Production Process

Our comprehensive video production strategy ensures a perfectly crafted website for your business.

Consultation

First things first. Everything begins with your ultimate goal for your video content. Just like any other type of content, you can’t reach your aim without first deciding on what it is. Whether you want to use video to raise awareness of your brand or encourage your staff to adopt a new internal process, you need to decide on SMART video objectives.

Research

The success of any video project rests on your understanding of your target audience. Unless you have a firm understanding of who your audience are, what they like and how they think, you’re going to have a hard time creating video content that appeals to and engages them.

That’s why you need to conduct thorough research into your target audience. From there you can base all of the creative decisions involved in video production on solid fact and research.

Shooting

Taking your video brief as a starting point, it’s time to come up with a creative approach. Essentially, this is the idea or concept of your video content. The aim is to build upon insights into your target audience, and to use them to create an interesting and engaging way of presenting your core message that will help achieve your objectives.

On the actual days of filming, you probably won’t need to be present — unless you’re appearing in the video, of course. Film shoots are best left to the professionals.

The reason you create such a detailed brief and script (and storyboard) is so that the director knows precisely what they’re doing on the shoot. Nothing is left to chance. However, if you or a representative wishes to watch the filming take place, this shouldn’t be a problem.

Editing

Once all filming is complete, it’s time to begin editing. This step will need to be handled by a skilled editor. They will examine many hours’ worth of footage and select the best takes to use in the final video. They will then cut the film together according to the script and storyboard, so that your core message shines through.

Final Video

Once you’re happy with the final cut of your video it can be formatted. This involves the video being turned into the correct format and quality for its various uses, as outlined in the video production brief. This might mean a HD version for use at a conference, or a more compressed and shortened teaser to be placed on social media. After this is complete, your video will also need to be hosted online so it can be shared and distributed according to your strategy. Depending on your plan of distribution and your budget, you will have several options when it comes to hosting your video.

Features of Video Production

Fun to Watch
Engaging
Colorfully Animated
Less time consuming
Social media is video friendly
Ability to Show Offline